Should You Use Two-Factor Authentication

What exactly is two-factor authentication and what started it? Two-Factor Authentication happens when you are required to use two types of identification to log into a web site or open your email. It was started because people were using weak passwords or no passwords at all.

Normally the first factor is a password. As a reminder, your passwords should use numbers, capital and small letters and symbols. They should not be any sort of dictionary word and be at least 12 characters long, the longer the better. You should never reuse a password. If used correctly, you will need a password manager to remember them all. Getting one it is well worth it.

The second factor can vary widely from fingerprint or facial recognition to the web site sending you a numeric code via text or email that you must enter into their web site as part of the log in process. Google, Microsoft and others are working on other methods of authentication that will be secure and make it easier for the end user.

The best type of security is the one that people will use. Two-Factor Authentication takes a little longer to log into a web site, it will add 15-30 seconds. That time would be time well spent to protect your security. Web sites; especially banks, financial and health care sites, want to be sure that when a user logs in it is in fact the correct person. This is very difficult to do with just a password. Think about all the passwords stolen last year due to hackers.

This is where your phone is used to confirm your identity. Say you log into your bank’s web site. If you use your phone for that login, your fingerprint or facial recognition can be used to ID you. If you use a desktop computer, they will usually send a numeric code to your phone that you use during the login process. In either case you gave the bank your mobile phone number, so they have at least some assurance that it is you. You also enter your password that matches what the bank has on file. This is how Two-Factor Authentication works, two types of identification.

As I stated earlier, web sites and companies are working to make this login process easier and more secure. This is a hard job as easier and more secure don’t always work together.

George Uliano is a security professional with years of law enforcement and security experience. He earned a Bachelors Degree in Criminal Justice and Business graduating with honors. George holds three U.S. patents on different locking principles. This combination gives George and His Company Locking Systems International Inc the unique ability to provide its customers with the correct security at an affordable price.

The Unique Way to Market With SEO

SEO which stands for “SEARCH ENGINE OPTIMIZATION” is method to increase your website or a page raking in Google, Bing, YouTube, Facebook any other social media platform for personal or business purpose. It’s working is simple I.e it helps you to increase the visibility of your website, web-page, product, services thought organic search results also called as earned results. It may target different kinds of search, including image search, video search, academic search, news search and industry-specific vertical search engines. The browser and the language in which a web-page or website is generated plays a vital role as the more the web-page, website is readable the easier or better chance is of that page or site is to get a top rank in search results.
SEO service is one of the technology through which a single or a team of people can make a product or a service visible to users in today’s world. It is a new and optimal way to market or promote a products, services, a cause, a article, new tech, a campaign and many other things. It is the new and growing way to make people aware of the things or objects the world is offering today. It is kind of a service that is use by a single man to optimize its page to small business to rank its business to multi-national companies to generate more business and gain more potential clients, but to that you should have a proper knowledge of SEO.
Many people don’t understand of SEO as they don’t have the proper skills or knowledge they try it but there product or page don’t get properly ranked as it requires skills, time it is too technical, getting the traffic but not getting any business or less business from expected perception and many other factors, but through proper skills, time and resources you to can get the benefits of SEO.
In today’s era on the firms that operate online or have a major online business knows that it is vital part of there business as without it they won’t be able to list there product or services in the up-growing market and humongous completion that is why they use SEO as a resource to target audience to get the things done.
A person with the correct skills can present it’s brand or services in its market or international market without spending a whole lot of money on marketing and any other resources.
So to get a better chance of success in this market you should consider SEO as a tool that when used properly can get the things done easily without any hassle. With it you also require other tools as well. So you can’t get professional help from different service provider or experts who can help you achieve your target.

The Pros and Cons of DBaaS-Database As a Service

DBaaS enables you to test drive multiple solutions and only buy the licenses and hardware you need to be successful.

Almost every business these days is data-centered. Whether the data is for internal applications and systems, or for other services that are offered, let’s face it…

Managing data is a key to success.

Before listing the pros and cons of DBaaS, we need to explore a few decisions businesses have to make.

These include numerous quick decisions about data handling that can set them on a path that, if incorrect, are difficult and costly to correct. Those decisions are:

· What database type to use, SQL or NoSQL?

· What are the data storage and query needs? Transactional? Big Data?

· What database system to use? A few SQL choices might be Oracle, MySQL, MSSQL, and Sybase. A few No-SQL choices might be MongoDB or Cassandra.

· Do we have DBA (database administrator) talent or do we have to hire?

· What kind of server or resources are needed? What are my power, server, disk, processing, network, and IO requirements?

· How do I maintain, backup, administer and otherwise own the database framework?

· What is my cost of ownership?

First let’s explore which database type to use, SQL or NoSQL.

Traditional database types classified as SQL have a significant place in businesses and are a mainstay for business choices. However, as companies start to create applications that drive decisions based on significant database analysis of large, almost unfathomable amounts of data, they migrate to NoSQL solutions like MongoDB or Cassandra.

The architecture of NoSQL makes it a good choice for big data solutions while the built in protections of a transactional based system like Oracle make it a better choice for banking or similar solutions.

When it comes to picking a specific system, businesses tend to stick with what they know. In other words, if they already have Oracle, and Oracle talent, then when management asks those individuals which database system they should use on Project X, it should be no surprise that they pick Oracle.

Matching a specific database system to a set of business requirements is an arduous task that should always be looked at with a fresh perspective. It should not just be based on what talent is already employed or what systems a business is comfortable with.

Let’s face it, if a business picks correctly, all is good. If they pick incorrectly, they have wasted a lot of resources which equates to dollars. Enter DBaaS.

Where DBaaS excels is that it gives businesses the ability to test the waters a bit, to try before they invest heavily.

DBaaS acts as a stepping stone to total ownership, a cost effective solution to help you figure out your needs prior to investing heavily.

DBaaS has both pros and cons.

First, it is necessary to distinguish between “hosting database systems” and DBaaS.

There are many cloud based solutions that “host” a database system but provide no significant help in configuration, tuning, consulting, and providing the talent needed to actually use those systems.

True DBaaS provides both the system and the talent to help you utilize the database and determine how to store, query, and analyze your data. The value of DBaaS goes way beyond the hosting.

The pros of DBaaS include:

· No equipment or software licenses.

· Flexibility. Multiple choices are available to test drive your applications and pick the right platform for your business requirements.

· Significantly less staffing requirements. The DBaaS provider handles installation, configuration, and in many cases development.

· Offsite hosting, providing protection from local power failures or disasters. Many businesses design their system with power redundancy in mind, but, in reality, rarely meet those goals.

· SLA agreements that have redundancy, uptime, and backup protections. A DBaaS provider has intent focus on protecting your data.

Meantime the cons of DBaaS include:

· Limited access to underlying servers. This can present itself as a feeling of no control.

· Very little knowledge of how your data is protected from cyber security threats. This can be dangerous for sensitive data.

So how do you decide? Is there a transition from one to the other? Yes, almost always, but by following a few guidelines to start with, DBaaS can be used properly.

Those who wish to use DBaaS should adhere to the following guidelines:

1. Do all development using DBaaS. This is your chance to test drive different architectures and features.

2. Unless you have full disclosure of how your data is protected, managed, and secured by DBaaS providers, it is suggested to consult with database architects to host sensitive data internally. Note, this is typically not big data. When we use the terms sensitive data, we mean just that. Data like SSNs, account details, financials, personal data, etc. Does this mean that you cannot use DBaaS for this? No, it means that you first have to find a DBaaS provider that will show you everything from how your encrypted data gets in their system to storage, access, etc.

3. When you are not sure of what your database needs really are, use DBaaS first. This lets you try SQL or NoSQL. This lets you explore the encryption capabilities of Oracle versus MySQL. Think of DBaaS like buying a car. You test drive sedans, trucks, and SUVs, and try different manufacturers and features. You may decide to lease or buy.

4. Always monitor and evaluate the cost of ownership. As your system grows, the operating costs might make sense to drop DBaaS and build an in-house system. By then, however, you have already decided on what you really need.

The goal with DBaaS is to test drive multiple solutions and only buy the licenses and hardware you need to be successful. You can then hire the correct talent to manage your system.

David Moye is a Principal with Forensic IT in St. Louis, MO, a firm providing big data solutions to companies nationwide. David helped found Forensic IT in 2003 and has some 25 plus years of experience as a software engineer and solution architect. Along with at least a half a dozen core programming languages, he is a certified DBA in Oracle and Sybase and has spent years working with MS-SQL and MySql.